发布于 2026-11-12
英文原文
RUNA 用户引导专员(客户成功/产品采用)
グローバルアドディビジョン エコシステムプロダクト企画部:広告プラットフォーム企画・事業推進 自社開発プロダクトのテクニカルサポート及びプロダクトプランニング(GAD)
楽天グループ
| 职种 | 产品 | 雇用形态 | — |
|---|---|---|---|
| 工作地点 | 东京都世田谷区玉川2-21-1 二子玉川Rise Office | 薪资 | 面议 |
职位概要
该职位隶属于运营广告投放平台“RUNA”的内部平台团队,为乐天集团各业务提供RUNA支持,目标是提升全公司广告收入并构建日本领先的数字广告生态。岗位核心是确保RUNA新功能被用户顺利采用并充分使用:在每项功能的整个发布周期中,规划并执行推动用户成功的策略,提升用户参与度、产品采用率与留存率。具体包括:1)制定并执行用户引导(onboarding)策略,针对不同目标用户群体设计有效方案,制作并更新教程、帮助文章、FAQ等材料,分析使用数据与反馈并提出改进;2)与产品开发团队紧密协作,从规划开发阶段提供以用户为中心的反馈,并按功能发布计划协调执行引导相关任务。团队规模小、成员多为30-40岁资深专业人士。必备条件(满足其一):3年以上IT/Web服务客户成功、产品支持、用户引导等经验;或3年以上SaaS产品实施支持及推动使用/采用经验。优先条件:新功能引导项目的规划设计与运营经验、MA/CRM工具使用经验、产品管理与开发流程基础知识、HTML/CSS/JS基础知识。工作地点为东京二子玉川。英语要求:是(TOEIC/TOEFL/IELTS等,细节在选拔流程中说明)。语言要求英语与日语均达到流利水平。
职位描述
Job Description: Business Overview We are part of a group that operates a wide range of businesses, including internet-related ventures centered on e-commerce, as well as finance and telecommunications. Among these, our advertising business-which leverages IDs, data, and media-not only contributes to the overall revenue of the group, but also plays a crucial role in supporting the marketing efforts of our participating business partners. Within this organization, we are involved in every aspect of the advertising platform, from planning and development to implementation and utilization support for each business and client. Department Overview As the in-house platform team driving the business of the ad-serving platform âRUNA,â we provide RUNA to companies and businesses across the Rakuten Group. Aiming to increase company-wide advertising revenue, our department supports the technology, planning, and implementation of RUNA to help each business enhance the value of its products and ad inventory. Leveraging the powerful assets of the Rakuten Ecosystem, our mission is to build one of Japanâs leading digital advertising ecosystems. Position: Why We Hire Our digital advertising business continues to grow steadily, but we must constantly respond to diverse client needs and keep pace with increasingly complex ad technologies. We are therefore seeking new teammates to help elevate overall platform quality and enhance customer satisfaction. In this role, youâll have significant autonomy and the opportunity to fully leverage your technical expertise and problem-solving skills. Itâs a pivotal position directly tied to driving business growth. Position Details You will play a key role in ensuring new RUNA features are smoothly adopted and fully utilized by users. Throughout the entire release cycle for each feature, you will help plan and execute strategies that drive user success, contributing to higher user engagement and stronger product adoption and retention. 1. Onboarding strategy planning and execution - For each feature release, design effective onboarding strategies tailored to the target user segments. - Create and update onboarding materials such as tutorials, help articles, and FAQs based on the strategy. - Analyze usage data and feedback to propose and implement improvements to the onboarding process. 2. Collaboration with the product development team - Work closely with the development team from the planning and development stages, providing user-centric feedback on new features. - Coordinate and execute onboarding-related tasks in line with the feature release plan. Work Environment A small, high-caliber team of professionals in their early 30s to 40s. Mandatory Qualifications: Candidates with either of the following experience: 1. 3+ years in customer success, product support, onboarding, or equivalent roles for IT/Web services 2. 3+ years in SaaS product implementation support and driving usage/adoption" Desired Qualifications: - Experience planning, designing, and operating onboarding programs for new features - Experience using marketing automation (MA) and CRM tools - Basic knowledge of product management and development processes - Basic knowledge of HTML/CSS/JS (useful for creating onboarding content) Other Information: Additional information on Location Futako Tamagawa Rise Office 2-21-1 Tamagawa, Setagaya-ku, Tokyo Additional information on English Qualification English Requirement: Yes *TOEIC, TOEFL, IELTS, etc. *Details will be provided if you proceed to the selection process. #business #marketing #PR #globaladdiv Languages: English (Overall - 4 - Fluent), Japanese (Overall - 4 - Fluent) In Japanese, Rakuten stands for âoptimism.â It means we believe in the future. Itâs an understanding that, with the right mind-set, we can make the future better by what we do today. So we challenge ourselves to evolve, innovate and experiment, to create a better, brighter future for everyone. Today, our 70+ businesses span e-commerce, digital content, communications and fintech, bringing the joy of discovery to almost 1.3 billion members across the world. If you have any trouble logging in, please contact us here Rakuten Group, Inc.: rakuten-recruiting-info@mail.rakuten.com *Please read the Application Requirements(EN) / åéè¦é (JP) before applying. Our Diversity & Inclusion Policy and Application Documents Rakutenâs corporate mission is to âcontribute to society by creating value through innovation and entrepreneurship.â We foster a culture that provides equal opportunities to those who share this founding philosophy and take on the challenge to transform society, regardless of age, gender, nationality, or any other status. Diversity is one of Rakuten's core strategies and a driving force for innovation. Because of this, you are not required to submit any of the following information in order to apply for our job positions. - Gender - Age - Photo - Nationality* - Information not related to business, such as ideological beliefs, family structure, etc. * For legal compliance, we may ask you about your work eligibility. See the details