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发布于 2026-09-16 英文原文

产品经理(数据与市场研究领域)

データソリューションズ部:データ&AIマーケティング課 商品・事業開発(楽天データプロダクト)(A&M)

楽天グループ

职种产品 雇用形态—
工作地点东京都世田谷区玉川2-21-1 二子玉川Rise Office 薪资面议

职位概要

乐天广告与媒体公司提供数字广告、市场调研及网红营销等端到端营销服务,涵盖从上游战略制定到广告运营、效果测量与数据分析的下游执行。所属广告与媒体解决方案部门致力于利用乐天集团超1亿条大数据资产、AI技术及市场研究,为广告代理商和媒体公司等多样化客户提供问题解决型营销支持。本岗位作为产品经理,负责数据与市场研究产品从开发到上市后营销策略的全流程,包括:与内外乐天服务协作探索商业机会;制定新业务方向与项目路线图;进行进度管理与范围定义等项目管理工作;推动与集团管理层成员的跨部门项目。部门20余人,便于与销售团队及数据分析师协作。必备条件:项目管理经验(成本与进度协调、质量管理);假设思考能力;沟通与谈判能力。期望条件:业务开发/规划、项目管理或新业务启动经验;公司内战略规划岗位经验;对大数据与AI产品开发有强烈兴趣。英语要求:是(TOEIC/TOEFL/IELTS等)。日语要求流利。

职位描述

Job Description: Business Overview Ad & Media Company provides advertising and marketing services, including digital advertising, research, and influencer business. Its appeal lies in its ability to offer end-to-end solutions for all aspects of marketing, from upstream strategy formulation to downstream execution such as ad operations, performance measurement, and data analysis. Marketing-related businesses include "Rakuten Marketing / LinkShare," which provides general digital marketing solutions, "Rakuten Data Marketing," which offers marketing solutions utilizing Rakuten's big data, and "Rakuten Insight," which provides marketing research services, among other wide-ranging marketing businesses. This environment allows you to place yourself in an organization that forms the core of Rakuten Group, leading to your personal growth and career advancement. Department Overview In today's world, where people's lifestyles and values are diversifying, the challenges in marketing research are becoming increasingly sophisticated and complex. To address these changes and derive deeper, more fundamental insights, we leverage over 100 million pieces of big data connected through the common ID of the Rakuten Group. Our mission is to provide new value across the entire marketing process for our customers. Within the Rakuten Group, there is growing anticipation for new data businesses that utilize our unique and vast data assets. In December 2024, we will implement an organizational restructuring that integrates Rakuten Insight, Inc., Rakuten Insight Global, Inc., and the Super Mini Byte business, establishing a more robust synergy creation system for data utilization. Under this system, we aim to further accelerate the use of AI technology, automate and enhance data analysis, provide real-time insights, and improve the quality of decision-making support. Our goal is to create new value that brings innovation to companies' marketing activities. The Ad & Media Solutions Department is dedicated to providing problem-solving marketing support to a diverse range of clients, including advertising agencies and media companies. By leveraging marketing research, AI technology, and the extensive data assets held by Rakuten, we aim to address and resolve our clients' challenges. Position: Why We Hire We develop products that combine data and marketing research utilizing Rakuten's data assets. (Examples include R-BLS, an advertising effectiveness measurement tool, and data enrichment products that facilitate data collaboration with companies.) For more information, please refer to the Digital Marketing PDCA section on the Rakuten Insight website. Position Details Responsibilities Product / business development tasks - Exploring business opportunities in collaboration with internal and external Rakuten services - Formulating the direction and project roadmap for new business initiatives - Project management tasks, including progress management and scope definition - Driving cross-departmental projects in collaboration with management-level members within the group As a Product Manager, you will be responsible for the entire process from product development to post-launch marketing strategies for data and marketing research products. Work Environment This department, consisting of over 20 members, facilitates easy collaboration with sales teams and data analysts within the same organization. We are looking for individuals who have experience as a Product Manager working with members from various roles to develop new products. Candidates should have a strong interest in AI, marketing research, and big data, and be eager to enhance their skills in these areas. Prior experience is not necessarily required.   Mandatory Qualifications: - Experience in project management Regardless of the size of the project, experience in cost and schedule coordination and quality control - Hypothetical thinking Ability to think hypothetically even with limited information, and to work toward a goal - Communication skills Explanation and negotiation skills to smoothly involve internal and external stakeholders Personalities - Person who can proceed to achieve the goals - Person who has motivation to learn new things - Person who are positive to make the action even if facing on difficult problem - Person who have a high interest about the latest technology, news, trend - Person who have a high interest about Data Business using Rakuten Data Desired Qualifications: - Experience in business development/planning, project management, or launching new businesses - Experience in a strategic planning position within a company, advancing partnerships with external partners - Strong interest in product development utilizing big data and AI Others: Additional information on Location Futako Tamagawa Rise Office 2-21-1 Tamagawa, Setagaya-ku, Tokyo Additional information on English Qualification English Requirement: Yes *TOEIC, TOEFL, IELTS, etc. *Details will be provided if you proceed to the selection process.   #business #consultingsales #product #Data #DataBusiness #RakutenData #AI Languages: English (Overall - 1 - Beginner), Japanese (Overall - 4 - Fluent) In Japanese, Rakuten stands for ‘optimism.’ It means we believe in the future. It’s an understanding that, with the right mind-set, we can make the future better by what we do today. So we challenge ourselves to evolve, innovate and experiment, to create a better, brighter future for everyone. Today, our 70+ businesses span e-commerce, digital content, communications and fintech, bringing the joy of discovery to almost 1.3 billion members across the world. If you have any trouble logging in, please contact us here Rakuten Group, Inc.: rakuten-recruiting-info@mail.rakuten.com *Please read the Application Requirements(EN) / 募集要é (JP) before applying. Our Diversity & Inclusion Policy and Application Documents Rakuten’s corporate mission is to “contribute to society by creating value through innovation and entrepreneurship.” We foster a culture that provides equal opportunities to those who share this founding philosophy and take on the challenge to transform society, regardless of age, gender, nationality, or any other status. Diversity is one of Rakuten's core strategies and a driving force for innovation. Because of this, you are not required to submit any of the following information in order to apply for our job positions. - Gender - Age - Photo - Nationality* - Information not related to business, such as ideological beliefs, family structure, etc. * For legal compliance, we may ask you about your work eligibility. See the details