发布于 2026-10-20
英文原文
媒体业务策划与运营(广告业务,Rakuten Link应用)
楽天モバイル株式会社(出向):メディアプランナー
楽天グループ
| 职种 | 业务运营 | 雇用形态 | — |
|---|---|---|---|
| 工作地点 | 日本(东京) | 薪资 | 面议 |
职位概要
该职位隶属于乐天移动广告业务部门,目标是通过Rakuten Link应用的广告业务实现ARPU最大化,助力乐天移动扭亏为盈(2027年12月ARPU达到100日元)。岗位负责引领媒体业务,包括应用策划、服务运营管理和KPI管理,以扩大广告业务。具体职责包括:设定部门目标并管理进度;策划并实施应用内举措(提出新功能、策划和管理活动);与产品团队协作,识别问题并提出改进方案以最大化应用广告收入;管理和跟踪组织KPI;由于与应用开发团队沟通需使用英语(有定期英语会议),需具备英语能力。任职要求:1年以上Web服务策划与运营经验;对产品/业务有承诺并能带动他人。优先条件:智能手机应用服务策划与运营经验;数字营销领域工作经验;数据分析和改进提案经验;英语环境工作经验。本职位由乐天集团聘用并借调至乐天移动,正式隶属乐天集团,薪资、福利和评估体系与乐天集团相同。英语要求TOEIC 800分以上(或同等认证,或英语国家大学学位),录用时需提交证明;如无有效成绩,选拔过程中提供TOEIC IP考试。日语和英语均需达到高级水平。
职位描述
Job Description: Department Overview We are promoting Ad business in Rakuten Link App with the mission of ARPU maximization which is one of the most important KPI for Rakuten Mobile turn black. Department. target for 2027: ARPU Reaches 100 Yen in December. (ARPU = Ad revenue/Rakuten Mobile subscriber) We're expected to achieve a huge among of Ad revenue generation to achieve Rakuten Mobile turn black. Department members can participate the rapid business growth process with support of managements including CEO. This position is supposed to lead Media Business (App planning, service operation management and KPI management etc.) to expand the ad business. You will be responsible for setting departmental goals and managing progress, as well as planning and implementing in-app initiatives to achieve those goals (such as proposing new features and planning and managing campaigns). For the purpose of App UX and Ad revenue maximization, this position PIC will join the app new feature planning, PJT management and service management process. You will be able to learn the product planning/management and service nurturing skill using English since many of employees in counterpart departments are foreign people. In addition, as this is a position in which you will be responsible for formulating numerical targets and managing KPIs for the organization, you will be able to experience formulating strategies for business growth in close proximity to management. Position: Position Details ã»Identify challenges and propose improvements to maximize the appâs ad revenue, and drive these improvements in collaboration with the product team ã»Plan and execute campaigns ã»Manage and track organizational KPIs ã»English is required for communication with the app development team (there are regular meetings conducted in English) Mandatory Qualifications: ã»More than 1 year of experience in web service planning and operation ã»People who are committed to the product/business and can involve others Desired Qualifications: ã»Experience in smartphone application services planning and operation ã»Work experience in the digital marketing field ã»Experience in data analysis and improvement proposals ã»Work experience in an English environment Other Information: Additional information on Secondment This position will be hired by Rakuten Group, Inc. and seconded to Rakuten Mobile, Inc. Your official affiliation will remain with Rakuten Group, Inc., so the salary structure, benefits, and evaluation system will be the same as those of Rakuten Group, Inc. Additional information on English Qualification ã»English Proficiency: TOEIC score of 800+ (or equivalent certification, or a degree from a university in an English-speaking country). ã»Proof of qualification must be submitted by the time of the offer. ã»If you do not have a valid score or certificate, we will provide a TOEIC IP test during the selection process. #corporate #consultingsales #operationdiv Languages: English (Overall - 3 - Advanced), Japanese (Overall - 3 - Advanced) In Japanese, Rakuten stands for âoptimism.â It means we believe in the future. Itâs an understanding that, with the right mind-set, we can make the future better by what we do today. So we challenge ourselves to evolve, innovate and experiment, to create a better, brighter future for everyone. Today, our 70+ businesses span e-commerce, digital content, communications and fintech, bringing the joy of discovery to almost 1.3 billion members across the world. If you have any trouble logging in, please contact us here Rakuten Group, Inc.: rakuten-recruiting-info@mail.rakuten.com *Please read the Application Requirements(EN) / åéè¦é (JP) before applying. Our Diversity & Inclusion Policy and Application Documents Rakutenâs corporate mission is to âcontribute to society by creating value through innovation and entrepreneurship.â We foster a culture that provides equal opportunities to those who share this founding philosophy and take on the challenge to transform society, regardless of age, gender, nationality, or any other status. Diversity is one of Rakuten's core strategies and a driving force for innovation. Because of this, you are not required to submit any of the following information in order to apply for our job positions. - Gender - Age - Photo - Nationality* - Information not related to business, such as ideological beliefs, family structure, etc. * For legal compliance, we may ask you about your work eligibility. See the details