市场营销专员（乐天时尚）

Job Description: Job Description: Department Overview Rakuten Fashion is a fashion e-commerce site that handles a wide range of items, mainly from select store brands such as BEAMS and UNITED ARROWS. Our mission is not only to expand the scale of sales, but also to become a platform that maximizes the value and appeal of brands to end users. As the demand for EC is increasing, we are expanding our business investment and aiming for significant growth. Rakuten Ichiba is one of the largest e-commerce services in Japan, but Rakuten Fashion is still in the position of chasing other companies. We are now looking for new members to expand our marketing team, which is responsible for the growth of this service. Rakuten Fashion marketing team is still growing, and the environment is like a start-up with a lot of uncertainty. Each person is responsible for a wide range of tasks, and if you raise your hand, you can take on any new challenges. We are looking forward to hearing from venture-minded individuals who can find their own solutions in the midst of uncertainty, without being bound by existing frameworks, while taking advantage of the large resources of the Rakuten Group. Position: Why We Hire To strengthen our structure for further business expansion. While making the most of Rakuten's membership and eco-system, you will be required to take a broad range of ownership while involving stakeholders inside and outside the organization. Position Details You will be responsible for placing advertisements in external media with the aim of acquiring new buyers for Rakuten Fashion services. We are looking for specialists who can create their own work, such as challenging new measures and channels. Specific job duties - Placing, operating, reporting, and improving advertisements with the aim of acquiring new users - Managing product feed ads (Google, Criteo, Meta, etc.) - Optimizing budget allocation - Analyzing user data and utilizing it in marketing measures - Planning, executing, and verifying measures - Considering and proposing other new acquisition measures" Mandatory Qualifications: - Experience placing ads aimed at acquiring conversions - Experience placing and managing programmatic ads (especially product feed ads) - Effectiveness measurement and data analysis using ad tags, tag managers, etc." Desired Qualifications: - Experience implementing ad tags, tag managers, and SDKs - Basic understanding of JavaScript, APIs, XML, etc. - Experience extracting data using SQL Others Information: Additional information on Location Rakuten Crimson House 1-14-1 Tamagawa, Setagaya-ku, Tokyo Additional information on English Qualification TOEIC Score exceeding 800 (or similar level of English ability or a University Degree earned in an English-speaking country) Proof of eligibility is required by the timing of the offer letter. If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by our company, during selection process is required. #business #marketing #commerce #RakutenFashion Languages: English (Overall - 3 - Advanced) In Japanese, Rakuten stands for ‘optimism.’ It means we believe in the future. It’s an understanding that, with the right mind-set, we can make the future better by what we do today. So we challenge ourselves to evolve, innovate and experiment, to create a better, brighter future for everyone. Today, our 70+ businesses span e-commerce, digital content, communications and fintech, bringing the joy of discovery to almost 1.3 billion members across the world. If you have any trouble logging in, please contact us here Rakuten Group, Inc.: rakuten-recruiting-info@mail.rakuten.com *Please read the Application Requirements(EN) / 募集要é (JP) before applying. Our Diversity & Inclusion Policy and Application Documents Rakuten’s corporate mission is to “contribute to society by creating value through innovation and entrepreneurship.” We foster a culture that provides equal opportunities to those who share this founding philosophy and take on the challenge to transform society, regardless of age, gender, nationality, or any other status. Diversity is one of Rakuten's core strategies and a driving force for innovation. Because of this, you are not required to submit any of the following information in order to apply for our job positions. - Gender - Age - Photo - Nationality* - Information not related to business, such as ideological beliefs, family structure, etc. * For legal compliance, we may ask you about your work eligibility. See the details